According to a new report, Samsung’s 2023 TV launch appears to address two of the most common criticisms of its QD-OLED display technology.
As industry website FlatPanelsHD reports, Korean newspaper ETNews claims that in the tech giant’s TV lineup for next month’s CES, Samsung will finally showcase a wider range of QD-OLED TV sizes, including the first commercially available 77-inch TV equipped with the new display technology.
Until then, Samsung and other TV manufacturers using QD-OLED panels, such as Sony, were limited to offering only 55- and 65-inch models.
Perhaps more significant is the news that Samsung’s new QD-OLED TVs, set to be shown in Las Vegas, will offer significantly better black levels compared to their predecessors.
While reviews of the early panel-equipped models were positive, they were regularly criticized for the fact that the panel’s pixels could suffer from light bleeding from adjacent pixels and struggle in brighter viewing conditions, making black images a bit grayer than might be expected.
The report adds that Samsung is so confident in the improved performance of its next-generation models that it has decided to trademark “True Black” for use with the launch.
Analysis: Improvements bring QD-OLED closer to OLED advantage
With Philips firmly set to enter the QD-OLED train next year alongside the likes of Sony and TCL, today’s news from Samsung underscores the fact that the display technology is fast becoming a true OLED rival.
QD-OLED combines the best features of Quantum Dot LED (QLED) TVs – namely high brightness and color saturation – with the one-pixel image precision of traditional OLED.
However, the main argument against buying a QD-OLED TV up to this point was that the panels had not yet been able to reach the same mark when it came to the rich blacks offered by the best OLED TVs.
We look forward to seeing if these new enhancements, which will be unveiled in January, meet the requirements of “True Black” and help remove the barrier that may be holding back some videophiles from adopting this technology.
There’s a wait for anyone already missing the upcoming QD-OLED TVs, but if you need something now, check out this month’s best live OLED deals.